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Phishing Alert: Scam emails claiming to be from CAA/AAA are offering a fake “Car Emergency Kit” prize. Do not click the link or share personal info. You can report to the Canadian Anti‑Fraud Centre: 1‑888‑495‑8501.
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Ed Roche
Member Biography
St. John’s, N.L.
Ed Roche is a creative marketing professional who founded The Idea Factory in Spring of 2000 where he’s currently the CEO/Creative Director. He also serves on Golf NL’s Board of Directors, is a minor hockey coach, and an advisor to some private foundations.